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Hertogstraat 38
5611 PB,  Eindhoven
The Netherlands

Contact

+31 6 20 00 26 44
info@houseofyellow.nl

De Hollandse 100 – Lymph&Co

A powerful, human-centered campaign capturing the energy of sport and community coming together to fund breakthrough lymphoma research.
'26
Sport event
Events, Aftermovies
PlayPlay
VideoVideo
PlayPlay
VideoVideo
Impressions
1.100.000
Followers
+7.200
Donations raised
€850.000+
Countries
1
Engagements
95.000

The client

Lymph&Co is a non-profit foundation dedicated to funding innovative research into lymphoma (lymfeklierkanker). Founded in the Netherlands, the organisation raises awareness and funds through initiatives that connect sport, community and impact. Its largest annual event is De Hollandse 100, a national fundraising challenge that brings people together for one shared goal: advancing research and improving treatment outcomes.
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The process

For De Hollandse 100, we focused on capturing the spirit of collective effort and purpose behind the event. Through energetic, human-centered storytelling, we translated the experience of skating, cycling and walking in Thialf and the surrounding landscape into a cohesive narrative. The content highlights both the physical challenge and the emotional drive of participants coming together for a cause that matters.

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The project

The project showcases De Hollandse 100 as more than a sporting event—it’s a movement. A community of participants pushing themselves physically while raising funds for breakthrough lymphoma research. The result is a powerful piece of content that reflects energy, unity, and impact, fully aligned with Lymph&Co’s mission to fund better treatments and ultimately a cure.

Big thank you to:

Concept & production: House of Yellow.
With gratitude to: De Hollandse 100.

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